Through different kind of means (documentaries, music, festivals, conferences etc.) we want to promote a shift in current narratives and advocate for a systemic change that prioritizes human and planetary well-being, moving away from perceiving them as externalities.

1. Challenges like climate change and pandemics are interconnected, requiring a holistic approach that acknowledges the interdependence between humans and the planet.

2. Prioritizing well-being leads to long-term planning, sustainable practices, and respect for ecological limits, promoting a future that balances social, economic, and environmental aspects.

3. Recognizing the interdependence allows us to build resilience, anticipate disruptions, and adapt to ongoing and future challenges effectively.

4. The current narrative perpetuates inequalities, but a systemic approach ensures fairness, inclusive decision-making, and equitable sharing of benefits and costs.

Collective action and collaboration across disciplines and sectors is essential for addressing complex challenges, and a narrative emphasizing interconnectedness fosters collaboration, innovation, and resource sharing.